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Research:

All qualitative research methods and creative offline/online/mobile techniques based on the need.

Focus group discussions, in-depth interviews, observation, shop – along studies, qualitative panel ethnographic research.

Ad-hoc quantitative research, central location tests, telephone and on line research

  • Packaging, Name, Logo Tests
  • Insight Generation Studies
  • Needs and Motivations Researches
  • Concept Tests
  • Usage, Attitude and Behavior Researches
  • Store & Shopping Experience
  • Brand Image and Performance Researches
  • Satisfaction, Loyalty and Expectations Researches
  • Advertising Researches
  • Triggers/Barriers Researches
  • Product Tests